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Category Audit Guide
Amazon Tools & Home Improvement Listing Audit
Referral fee: 12% (min $0.30)
Power tools require voltage and safety specifications. Products with batteries or flammable components need hazmat review. Measurements should be in both inches and metric.
Most Common Tools & Home Improvement Listing Errors
Category-Specific Tips
How-it-works images or brief instructional visuals improve conversion significantly. Including a "what's in the box" image reduces buyer questions and returns.
Tools & Home Improvement Audit Checklist
- ☐ Main image on pure white background, product filling 85%+ of frame
- ☐ At least 6 product images including lifestyle and infographic
- ☐ Title under 200 characters with primary keyword in first 80 characters
- ☐ Five bullet points, each leading with a benefit
- ☐ All required category attributes filled in Edit Listing
- ☐ Backend search terms field filled to 250 characters
- ☐ No category restrictions pending for this listing
- ☐ No active suppressions in Manage All Inventory
- ☐ Price competitive. Buy Box check passed
- ☐ Account Health shows no violations for this ASIN
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