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USDamazon.com
Amazon United States
Listing language: English
Referral Fees & Costs
Referral fees range from 6% (personal computers) to 20% (Amazon device accessories). Most categories fall between 8–15%. A $0.30 minimum per-item fee applies across almost all categories.
Listing Requirements
- ✓Product titles must be in English and stay within the 200-character limit (many categories recommend 80 characters for mobile display)
- ✓Main product image must be on a pure white background (RGB 255,255,255) with the product filling at least 85% of the image frame
- ✓All measurements must be in imperial units (inches, pounds, ounces) unless selling SI-standard scientific equipment
- ✓Listings in restricted categories (Grocery, Health, Beauty, certain Electronics) require pre-approval before listing
- ✓Products sold as "new" must be factory-sealed with no signs of use or repackaging
- ✓FBA shipments to US fulfillment centers must comply with FBA packaging and labeling requirements including FNSKU barcodes
Common Errors on This Marketplace
- ⚠Title exceeds 200 characters due to keyword stuffing
- ⚠Main image shows lifestyle background instead of white
- ⚠Missing required attributes for the category (voltage for electronics, size for apparel)
- ⚠Price suppressed due to being significantly above historical price or competitor prices
- ⚠Listing suppressed for missing compliance certifications (UL, FCC, CE equivalents)
Shipping & FBA Notes
US sellers can use FBA (Fulfilled by Amazon) for Prime eligibility. Standard FBM (Fulfilled by Merchant) requires meeting seller-fulfilled Prime thresholds or accepting slower shipping badge.
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