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Critical7-21 days
Suppression: Review Manipulation Suspicion
Amazon has flagged your listing for suspected review manipulation — soliciting reviews with incentives, using third-party review services, or having reviews that violate Amazon's community guidelines. This can trigger listing removal and account-level enforcement.
How to detect this suppression
Account Health > Policy Compliance shows review manipulation flags. Listings affected may be deactivated with reason "Review manipulation." In severe cases, all reviews on the ASIN may be removed.
Fix steps
- 1Audit all review acquisition activities: ensure you are only using Amazon's Request a Review button or approved follow-up emails (no incentive language)
- 2If you have used a third-party review service that violated Amazon policy: document that you have terminated the relationship
- 3Remove any email templates or inserts that ask for only positive reviews, ask buyers to change their review, or offer any incentive for a review
- 4Prepare a POA explaining what happened, what you changed, and how you will prevent recurrence
- 5Submit through Account Health
Appeal process
Formal POA submission required through Account Health. Amazon reviews these carefully and rejection is common on first attempt. A strong POA addresses root cause, corrective action, and prevention explicitly.
Expected resolution time: 7-21 days
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