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Category Audit GuideGated Category
Amazon Vitamins & Dietary Supplements Listing Audit
Referral fee: 8% (min $0.30)
Health supplements require FDA disclaimer language ("These statements have not been evaluated by the FDA. This product is not intended to diagnose, treat, cure, or prevent any disease."). Full supplement facts panel must be listed. No medical claims without FDA approval. Products must comply with cGMP standards.
Most Common Vitamins & Dietary Supplements Listing Errors
Category-Specific Tips
Transparency about ingredients and sourcing builds trust in this category. Certificates of Analysis from third-party testing labs are strong conversion signals. Avoid disease-name keywords that trigger drug claim violations.
Vitamins & Dietary Supplements Audit Checklist
- ☐ Main image on pure white background, product filling 85%+ of frame
- ☐ At least 6 product images including lifestyle and infographic
- ☐ Title under 200 characters with primary keyword in first 80 characters
- ☐ Five bullet points, each leading with a benefit
- ☐ All required category attributes filled in Edit Listing
- ☐ Backend search terms field filled to 250 characters
- ☐ Category approval obtained and documentation on file
- ☐ No active suppressions in Manage All Inventory
- ☐ Price competitive — Buy Box check passed
- ☐ Account Health shows no violations for this ASIN
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