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Category Audit Guide
Amazon Pet Supplies Listing Audit
Referral fee: 15% (min $0.30)
Pet food requires complete ingredient and nutritional information. Products claiming health benefits need substantiation. Medications and supplements face additional restrictions.
Most Common Pet Supplies Listing Errors
Category-Specific Tips
Pet products with pets shown in use images see higher conversion. Breed-specific targeting in bullets and keywords can improve relevance. Weight/size guides for accessories reduce returns.
Pet Supplies Audit Checklist
- ☐ Main image on pure white background, product filling 85%+ of frame
- ☐ At least 6 product images including lifestyle and infographic
- ☐ Title under 200 characters with primary keyword in first 80 characters
- ☐ Five bullet points, each leading with a benefit
- ☐ All required category attributes filled in Edit Listing
- ☐ Backend search terms field filled to 250 characters
- ☐ No category restrictions pending for this listing
- ☐ No active suppressions in Manage All Inventory
- ☐ Price competitive — Buy Box check passed
- ☐ Account Health shows no violations for this ASIN
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